@prefix n9j: <http://data.loterre.fr/ark:/67375/N9J> .
@prefix isothes: <http://purl.org/iso25964/skos-thes#> .
@prefix skos: <http://www.w3.org/2004/02/skos/core#> .
@prefix owl: <http://www.w3.org/2002/07/owl#> .

n9j:-concepts
  a isothes:ConceptGroup ;
  skos:prefLabel "concepts"@en ;
  skos:member n9j:-WWPGJWTF-1 .

n9j:-WWPGJWTF-1
  owl:sameAs <https://concepts.sagepub.com/social-science/concept/national_media_campaigns> ;
  skos:definition "The National Youth Anti-Drug Media Campaign, often referred to as the National Media Campaign, is a large-scale communication strategy that aims to prevent drug abuse through television, radio, and newspaper advertisements; Internet programs and Web sites; and entertainment venues. Some of the most memorable advertisements include short commercials such as the \"This is your brain on drugs\" ad, which depicted a person frying an egg in a hot, burning skillet as being analogous to the harmful consequences drug use has on the human brain. [Source: Encyclopedia of Substance Abuse Prevention, Treatment, & Recovery; National Media Campaign]"@en ;
  a skos:Concept ;
  skos:inScheme n9j: ;
  skos:broader n9j:-BMPPX9CN-V ;
  skos:prefLabel "national media campaigns"@en .

n9j:-BMPPX9CN-V
  skos:prefLabel "prevention theories, research, techniques, strategies, and effectiveness"@en ;
  a skos:Concept ;
  skos:narrower n9j:-WWPGJWTF-1 .

n9j: a skos:ConceptScheme .