@prefix n9j: <http://data.loterre.fr/ark:/67375/N9J> .
@prefix isothes: <http://purl.org/iso25964/skos-thes#> .
@prefix skos: <http://www.w3.org/2004/02/skos/core#> .
@prefix owl: <http://www.w3.org/2002/07/owl#> .

n9j:-concepts
  a isothes:ConceptGroup ;
  skos:prefLabel "concepts"@en ;
  skos:member n9j:-NVRQ5KP1-1 .

n9j:-NVRQ5KP1-1
  owl:sameAs <https://concepts.sagepub.com/social-science/concept/consumer_preferences> ;
  skos:definition "Consumer preferences represent the building block for assessing the value of any good or service relative to another. Once determined, a consumer may or may not wish to reveal a willingness to pay for an item given the asking price. [Source: Encyclopedia of Business Ethics and Society; Consumer Preferences]"@en ;
  a skos:Concept ;
  skos:inScheme n9j: ;
  skos:broader n9j:-C4S2ZSXJ-Q ;
  skos:prefLabel "consumer preferences"@en .

n9j: a skos:ConceptScheme .
n9j:-C4S2ZSXJ-Q
  skos:prefLabel "marketing ethics"@en ;
  a skos:Concept ;
  skos:narrower n9j:-NVRQ5KP1-1 .