@prefix n9j: <http://data.loterre.fr/ark:/67375/N9J> .
@prefix owl: <http://www.w3.org/2002/07/owl#> .
@prefix skos: <http://www.w3.org/2004/02/skos/core#> .
@prefix isothes: <http://purl.org/iso25964/skos-thes#> .

n9j:-M9NR1TVR-N
  owl:sameAs <https://concepts.sagepub.com/social-science/concept/market_development> ;
  skos:definition "Market development implies seeking out new buyer groups as potential customers for a firm's existing products and services. These customers may be currently served by competitors or may not currently consume such offerings. [Source: Encyclopedia of Business in Today's World; Market Development]"@en ;
  a skos:Concept ;
  skos:inScheme n9j: ;
  skos:broader n9j:-GJ505M4L-D ;
  skos:prefLabel "market development"@en .

n9j:-concepts
  a isothes:ConceptGroup ;
  skos:prefLabel "concepts"@en ;
  skos:member n9j:-M9NR1TVR-N .

n9j: a skos:ConceptScheme .
n9j:-GJ505M4L-D
  skos:prefLabel "marketing"@en ;
  a skos:Concept ;
  skos:narrower n9j:-M9NR1TVR-N .