@prefix n9j: <http://data.loterre.fr/ark:/67375/N9J> .
@prefix isothes: <http://purl.org/iso25964/skos-thes#> .
@prefix skos: <http://www.w3.org/2004/02/skos/core#> .
@prefix owl: <http://www.w3.org/2002/07/owl#> .

n9j:-concepts
  a isothes:ConceptGroup ;
  skos:prefLabel "concepts"@en ;
  skos:member n9j:-KNQ0JMZV-8 .

n9j:-PQR4H4J8-5
  skos:prefLabel "public relations"@en ;
  a skos:Concept ;
  skos:narrower n9j:-KNQ0JMZV-8 .

n9j:-KNQ0JMZV-8
  owl:sameAs <https://concepts.sagepub.com/social-science/concept/brand_management> ;
  skos:definition "the supervision of and responsibility for all aspects of the marketing program for a particular brand, as opposed to an entire category or line of products; for example, the Doritos brand for Frito-Lay. [Source: Dictionary of Marketing                    Communications; Brand Management]"@en ;
  a skos:Concept ;
  skos:inScheme n9j: ;
  skos:broader n9j:-PQR4H4J8-5 ;
  skos:prefLabel "brand management"@en .

n9j: a skos:ConceptScheme .