@prefix n9j: <http://data.loterre.fr/ark:/67375/N9J> .
@prefix skos: <http://www.w3.org/2004/02/skos/core#> .
@prefix isothes: <http://purl.org/iso25964/skos-thes#> .
@prefix owl: <http://www.w3.org/2002/07/owl#> .

n9j:-WXRZWT3T-S
  skos:prefLabel "group and organizational concepts"@en ;
  a skos:Concept ;
  skos:narrower n9j:-B1997JTR-T .

n9j:-GH3N1VTX-3
  skos:prefLabel "applications and contexts"@en ;
  a skos:Concept ;
  skos:narrower n9j:-B1997JTR-T .

n9j: a skos:ConceptScheme .
n9j:-ZKZFX18T-4
  skos:prefLabel "information, media, and communication technology"@en ;
  a skos:Concept ;
  skos:narrower n9j:-B1997JTR-T .

n9j:-concepts
  a isothes:ConceptGroup ;
  skos:prefLabel "concepts"@en ;
  skos:member n9j:-B1997JTR-T .

n9j:-B1997JTR-T
  owl:sameAs <https://concepts.sagepub.com/social-science/concept/corporate_campaign_theories> ;
  skos:definition "The concept of corporate campaign theories can be discussed from at least two major perspectives: promotional product or service advertising campaigns, most relevant to the field of marketing, or the less visible corporate issues campaigns, most relevant to the field of public relations and issues management. This entry explores the corporate issues campaigns perspective and associated theoretical frameworks. [Source: Encyclopedia of Communication Theory; Corporate Campaign Theories]"@en ;
  a skos:Concept ;
  skos:inScheme n9j: ;
  skos:broader n9j:-GH3N1VTX-3, n9j:-ZKZFX18T-4, n9j:-WXRZWT3T-S ;
  skos:prefLabel "corporate campaign theories"@en .