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Terme préférentiel

tying arrangements  

Définition

  • Tying arrangements are a marketing tactic in which one product or service is tied to a separate product or service such that the consumer is required to buy both in order to get one. Such arrangements can violate U.S. antitrust laws, which are intended to protect competition by forbidding unreasonable mergers and business practices that unreasonably restrain trade in a free and efficient market. [Source: Encyclopedia of White-Collar and Corporate Crime; Tying Arrangements]

Concept générique

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URI

http://data.loterre.fr/ark:/67375/N9J-L8JR6F6T-G

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