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... > social science subjects > counseling and psychotherapy > counseling programs > substance abuse treatment > prevention theories, research, techniques, strategies, and effectiveness > tobacco marketing and countermarketing

Preferred term

tobacco marketing and countermarketing  

Definition

  • Tobacco marketing includes all efforts of the industry to promote tobacco products. Industry marketing has been linked to a variety of smoking behaviors among both adults and youth and has been found to encourage smoking initiation among youth. [Source: Encyclopedia of Substance Abuse Prevention, Treatment, & Recovery; Tobacco Marketing and Countermarketing]

Broader concept

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URI

http://data.loterre.fr/ark:/67375/N9J-MCLCMRHZ-M

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