Concept information
Preferred term
drugs marketing
Definition
- MARKETING IS A broad term that is used to describe many activities associated with the manufacturing and distribution of goods and services. Among these activities are the locating of manufacturing plants, distribution centers, and sales offices; sales; and advertising. [Source: Encyclopedia of Cancer and Society; Marketing, Drugs]
Broader concept
Belongs to group
URI
http://data.loterre.fr/ark:/67375/N9J-BR4GNKDF-4
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