Concept information
Terme préférentiel
Marketing of Health Services
Type
-
mesh:Descriptor
Définition
- Application of marketing principles and techniques to maximize the use of health care resources.
Concept générique
Concepts spécifiques
Synonyme(s)
- Health Services Marketing
- Marketing, Health Services
- Marketing Services, Health
- Services, Health Marketing
Qualificatif(s) autorisé(s)
Traductions
-
français
-
Commercialisation des services de santé
-
Marchéage des services de santé
-
Mercatique des services de santé
URI
http://data.loterre.fr/ark:/67375/JVR-LP95NTGQ-1
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